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Your business deserves a website that actually works.

I build fast, beautiful, bilingual websites for Puerto Rico businesses and growing brands — powered by AI, built to last.

100% On-Time Delivery
4 Industries Served
Bilingual EN + ES
AI-Powered Workflows

What we build

Every project starts with a conversation. Here's what we can build together.

Website Design & Development

We design and build fast, modern websites on Next.js — from simple 5-page launch sites to full brand experiences with animations, CMS, and bilingual support.

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Shopify E-Commerce

Full Shopify store setup — products, payments, shipping, email flows, and a design that converts browsers into buyers.

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Brand Identity

Logo, colors, typography, and brand guidelines — everything you need to show up consistently across web, social, and print.

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Ongoing Retainer

Monthly maintenance, updates, strategy calls, and new features — so your site keeps growing after launch.

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Recent work

Four live projects across esports, luxury fashion, e-commerce, and fragrance.

Esports

IMPerfect Gaming

Puerto Rico org competing in OW2 & Marvel Rivals

The challenge

Building a bilingual org management system that could handle roster moves, scrim scheduling, and team announcements — all without requiring the coaching staff to touch the codebase. The solution was a role-based Team Hub with scoped permissions for Admin, Coach, and Manager roles.

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Luxury Fashion

Emmalina

Personal stylist brand for a Saks/NM/Bergdorf associate

The challenge

The client needed to convert casual site visitors into private styling clients, while simultaneously driving affiliate sales through Saks, Neiman Marcus, and Bergdorf Goodman. We restructured the site around her personal brand first, with affiliate commerce as a secondary layer — not the other way around.

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E-Commerce

Magenta The Label

Handcrafted handbag brand on Shopify

The challenge

Launching a Shopify store for a handcrafted product brand where every item is one-of-a-kind created a unique inventory problem — standard e-commerce flows assume repeatable SKUs. We built a custom product structure that communicated scarcity as a feature, not a limitation, which directly improved conversion.

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Fragrance Retail

Profumo di Vita

Bilingual luxury fragrance store, 2 PR locations

The challenge

Operating as a fully bilingual EN/ES store with two physical Puerto Rico locations meant every piece of content — product descriptions, membership tier details, store hours, promotional copy — had to be maintained in parallel without creating double the workload. We implemented a translation management system that kept both languages in sync with a single content update.

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How we work

Every project is scoped to your goals — not a one-size-fits-all template. Here's what each engagement covers.

Website Design & Development

For businesses that need a professional online presence that actually converts visitors into leads. We handle everything from strategy and design to development and deployment — so you get a site that works, not just one that looks good.

What's covered

  • Custom design tailored to your brand
  • Mobile-first, fast-loading build on Next.js
  • SEO foundation and analytics setup
  • Deployed to Vercel with your custom domain

Shopify E-Commerce

For brands ready to sell online without the technical headaches. We set up your full store — products, payments, shipping, and the emails that bring customers back — so you can focus on what you make, not how to sell it.

What's covered

  • Complete Shopify store build and configuration
  • Product catalog setup and collection organization
  • Payment gateway, shipping zones, and tax setup
  • Automated email flows for welcome and abandoned cart

Brand Identity

For businesses that need to look the part before they build the site. We create a visual identity system — logo, colors, typography, and guidelines — that works consistently across every touchpoint your customers will see.

What's covered

  • Logo design with multiple concepts and revisions
  • Color palette and typography system
  • Brand guidelines document
  • Social media profile kit ready to use

Ongoing Retainer

For clients who want a long-term digital partner, not just a one-time vendor. We stay on as your dedicated team — handling updates, adding features, and making sure your site keeps growing alongside your business.

What's covered

  • Monthly site updates and content changes
  • Performance monitoring and bug fixes
  • Strategy check-ins to prioritize what's next
  • Priority response time for urgent requests

Not sure which is right for you?

Start with a free call →

Who's behind this

I'm John Vincent, a web designer and digital strategist based in Puerto Rico. I started building websites for local businesses and organizations because I saw a gap — great businesses with weak digital presence, and agencies charging way too much to fix it.

I use AI-assisted workflows to move faster and smarter than a traditional agency, without cutting corners on quality. Every project I take on gets my full attention — not a junior designer or an outsourced team.

My clients range from esports organizations to luxury fashion stylists to fragrance retailers. What they have in common: they needed a digital presence that performs, and they wanted someone who actually gets their business.

7+ years building digital products

4 live client projects

Based in Puerto Rico

Let's build something.

Tell me about your project and I'll get back to you within 24 hours.

Prefer WhatsApp? Message me directly.